Pedraza's Menu
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Pedraza's Menu

Based on the logo and brand components we delivered for our restaurant client Pedraza's in Keene, NH, we designed this colorful menu full of texture, southwestern symbols and color. Lead designer Ken Elmer's journeys out west were called on for inspiration. A robust and diversified menu, balancing readability with theme was a specific challenge. Using simple color coding and paying close attention to font styles and readability, 240 Design West was able to provide a compelling informational design to compliment the Pedraza's southern style brand and facility.